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Insights and Trends in Student Enrollment

Empowering Families Through the School Choice Journey

Posted February 6, 2018

Every Family Deserves a Choice

School choice is a nationwide movement driven by increasing demand for diverse and specialized education options. As part of School Choice Week, a recent article on The74 explains how states are empowering families to choose the best education fit for their child, whether it be a traditional public school, charter school, magnet school, private school, online academy, or homeschooling. Yet, many families face barriers to enrollment in the form of inadequate school information, financial restraints, and time requirements of cumbersome enrollment processes.

As families struggle to navigate the maze of available school options and juggle multiple application and registration deadlines, millions of students from across the nation end up mismatched with schools that fail to meet their interests or their needs.

School Choice that Puts Families First

Every child, regardless of race, income, background, or zip code has the right to attend a school best suited for their needs. However, when districts don’t take necessary steps to set families up for success, school choice becomes illusory and unattainable for the majority of families. School districts that recognize this challenge are working to remove barriers and level the playing field with an equitable enrollment process. District leaders are leveraging technology to elevate the parent experience, increasing parent engagement and promoting equitable access to available school options.

Technology as an Asset in School Choice

Using both email and text messaging, schools are able to connect with families and lead them through the enrollment process, providing timely communications and updates in regards to their child’s enrollment status. To further increase equity for all families, many schools and cities are supporting their families with easily accessible school information in the form of a School Finder.

Building trust with families by improving access to transparent information about your schools, programs, and enrollment processes is key in helping your families take advantage of school choice. This is a challenge that Cleveland Metropolitan School District was grappling with. With over 30,000 applications for their choice programs, CMSD was struggling to manage the choice, selection, matching, waitlist, and registration process. The school choice process was complex and clunky for parents and school choices were being selected inconsistently.

These barriers drove CMSD to partner with SchoolMint and move their enrollment process online to better manage their high volume of application data and provide timely communications to their families.

Cleveland is amongst many forward-thinking school districts, like Denver Public Schools, Oakland Unified School District, and Chicago Public Schools, who are making an effort to improve the family school choice experience and increase participation in school choice programs.

If your district is ready to take a more strategic approach to student enrollment, book a 10-minute conversation with our Enrollment Specialists and find out how SchoolMint can transform your enrollment experience.

 

Application and Lottery
Data and Evaluation
Enrollment Management

What’s paper registration costing you?

What’s paper registration costing you? Printing form after form. Sorting through packet after packet. The costs of paper-based student registration just keep stacking up. With online registration, the hard costs of paper are eliminated. And days of valuable staff time are saved, too. A district or school system creating 5,000 packets annually, for example, could expect to see a $170,750 return on their investment with us in one year. Use this interactive calculator to see how much online registration could save you.
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April 17, 2018
Diversity and Inclusion
Enrollment Management
School Choice

Organization is the New Integration

There’s change stirring in San Antonio, and it has the potential to reorganize the educational system as we know it. See how SAISD Chief Innovation Officer is working to bring equality back to San Antonio schools with a new enrollment policy that is 'diverse by design'.
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March 16, 2018
Diversity and Inclusion
Enrollment Management
Outreach and Engagement

When Enrollment is Declining, How Do We Step Forward?

When enrollment numbers are declining, school districts must find a better way to engage families, provide transparent enrollment options, and market their schools across communities. See how a strategic approach to enrollment management provides a competitive advantage.
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March 14, 2018
Application and Lottery
Data and Evaluation
Diversity and Inclusion
Enrollment Management
Outreach and Engagement
School Choice

Oakland USD: Promoting Equity and Access for Families

With school options in Oakland expanding beyond neighborhood and even district schools, the school market has become more complex and competition for schools has intensified. View this blog and download a copy of a presentation given by Charles Wilson, the Executive Director of Enrollment and Portfolio Management at OUSD, during which he shares the steps that they have taken to promote equity and provide better access to high-quality school information for their community through the use of tools and systems for parents and staff.
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December 18, 2017
Application and Lottery
Data and Evaluation
Enrollment Management
Outreach and Engagement
School Choice

Infographic: 6 Tips to Optimize Your Enrollment Flow

As families have a growing number of school options to choose from, the stakes associated with student enrollment are increasing. View our infographic for tips on how to optimize your student enrollment process to expand equity and access within your community and increase operational efficiency.
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December 11, 2017